What does an off-white wedding dress mean?

Great question! An off-white wedding dress means that the gown is "almost white" with a variety of subtle shades, such as ivory, champagne, or blush undertones. These dresses are becoming more popular than traditional "pure white" wedding dresses because they offer a more flattering look across diverse skin tones, thanks to their warmer undertones.

Why do brides wear off-white?

Many brides choose off-white wedding dresses over traditional pure white because these shades provide a warmer and more flattering appearance. Often, what is marketed as "white" in bridal is actually ivory. Who knew, right?! The off-white palette, including hues like pearl, blush, champagne, and mauve, is perfect for brides seeking a contemporary and fashionable look for their wedding day.

What is an ivory bridal gown?

An ivory bridal gown is a popular choice among our ultra-modern brides, offering a warm tone close to traditional white but with the softness of alabaster or eggshell. (We’re already obsessed!) Ivory wedding dresses are considered more stylish and universally flattering than their pure white counterparts, and they often include subtle undertones of blush, champagne, or cream, enhancing their appeal and versatility!

Is it OK not to wear a white wedding dress?

It is completely okay (and increasingly common!) for brides to choose non-white dresses for their weddings. Many modern brides wear blush, champagne, mauve, cream, and even black wedding dresses, reflecting their personal style and the contemporary aesthetics of today's weddings. Choosing a non-white wedding dress is a wonderful way to express your individuality and embrace a modern bridal look!

Is off-white the same as ivory?

Off-white encompasses a broad spectrum of "almost white" colors, including ivory, pearl, champagne, nude, mauve, and blush. While ivory is part of the off-white category, it is often considered a distinct shade due to its specific warm, eggshell-like tones, setting it apart from other off-white hues. And that’s the inside scoop for you! Happy shopping, brides!

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Ariadne
Ariadne elegant unembellished Chantilly lace cat eye sheath wedding dress
by Maggie Sottero
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Ashland charming strapless Mikado V-neckline ballgown wedding dress
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Bellevue whimsical strapless Chantilly lace mermaid wedding dress
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Dakota Leigh modest square neck lace mermaid wedding dress
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Emelina classic strapless satin draped bodice fit-and-flare wedding dress
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Farrah timeless plunging neckline sequin lace A-line wedding dress
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Off-White Wedding Dresses for the Budget-Savvy Bride
Whether you're into champagne, blush, mauve, pearl, or nude, we're here to help you find the shade that's right for you... in your dream off-white wedding dresses, of course!
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Galina
Galina charming soft square neck A-line wedding dress
by Maggie Sottero
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Hudson
Hudson traditional strapless draped bodice cat eye ballgown
by Maggie Sottero
India
India dramatic beaded cat eye sheath wedding dress
by Maggie Sottero
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Jennifer
Jennifer ethereal V-neck A-line sequin lace wedding dress
by Maggie Sottero
Kitaro
Kitaro flowing off-the-shoulder 3-D flower lace ballgown wedding dress
by Maggie Sottero
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Laurie elegant plunging illusion square neckline 3-D floral fit-and-flare wedding dress
by Maggie Sottero
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Lawrence simple bateau neck deep V-back satin A-line wedding dress
by Maggie Sottero
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London
London eye-catching strapless beaded lace tiered peplum ballgown wedding dress
by Maggie Sottero
Lucca
Lucca enchanting beaded lace illusion bodice A-line wedding dress
by Maggie Sottero
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Maureen Lane
Maureen lane Sophisticated cat eye asymmetrical bodice satin fit-and-flare wedding dress
by Maggie Sottero
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Melinda
Melinda chic satin cowl neckline sheath wedding dress
by Maggie Sottero
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Memphis breathtaking A-line plunging neckline wedding dress
by Maggie Sottero
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Natalie Marie delicate A-line plunging neckline floral lace wedding dress
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Noelle contemporary beaded lace plunging neckline sheath bridal gown
by Maggie Sottero
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Pasadena
Pasadena romantic basque waist peekaboo pearl neckline satin ballgown wedding dress
by Maggie Sottero
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Raquel graceful Chantilly lace vintage-inspired ballgown wedding dress
by Maggie Sottero
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Serafina Lane elegant basque waist corset bodice fit-and-flare wedding dress
by Maggie Sottero
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Shirley classic strapless soft scoop neckline basque waist tulle skirt A-line wedding dress
by Maggie Sottero
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Sinclaire sleek cat eye neckline basque waist sheath wedding dress
by Maggie Sottero
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Spokane modern halter neck beaded lace illusion back sheath wedding dress
by Maggie Sottero
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Sylvana
Sylvana traditional satin cat eye neckline draped bodice A-line wedding dress
by Maggie Sottero
Takera Leigh
Takera Leigh form-fitting modest allover lace fit-and-flare wedding dress
by Maggie Sottero
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Thera refined fit-and-flare cat eye neckline sequin lace wedding dress
by Maggie Sottero
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Trinity regal lace bodice mock neck A-line wedding dress
by Maggie Sottero
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Verina fairytale off-the-shoulder lace A-line wedding gown
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Wyntelle bold mock two-piece cat eye neckline glitter lace fit-and-flare wedding dress
by Maggie Sottero
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Yuma
Yuma elegant draped cowl neckline basque waist ballgown wedding dress
by Maggie Sottero
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Alexia
Alexia elegant satin mock two-piece basque waist A-line wedding gown
by Rebecca Ingram
Aubra
Aubra classic keyhole back fit-and-flare lace wedding dress
by Rebecca Ingram
Blossom
Blossom enchanting strapless 3-D floral lace A-line wedding dress
by Rebecca Ingram
Brenda
Brenda sophisticated crepe sheath draped cowl neckline wedding dress
by Rebecca Ingram
Lower-impact Materials
Cody
Cody fairytale A-line illusion neck sequin lace A-line wedding dress
by Rebecca Ingram
Dezi
Dezi flowing cat eye neckline pleated bodice organza ballgown wedding dress
by Rebecca Ingram
Eden
Eden eye-catching scoop neckline illusion lace bodice fit-and-flare wedding dress
by Rebecca Ingram
Lower-impact Materials
Esmeralda
Esmeralda timeless sweetheart neckline lace details A-line wedding dress
by Rebecca Ingram
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Georgina
Georgina modern Mikado bodice cat eye neckline A-line wedding dress
by Rebecca Ingram
Holly
Holly contemporary illusion lace bodice deep V-neckline sheath wedding dress
by Rebecca Ingram
Kendall
Kendall elegant printed organza cat eye neckline sheath wedding dress
by Rebecca Ingram
Larissa Leigh
Larissa Leigh modest square neckline lace sleeves sheath wedding dress
by Rebecca Ingram
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Lisa
Lisa ethereal cat eye neckline illusion lace bodice ballgown wedding dress
by Rebecca Ingram
Lucille
Lucille sleek soft scoop neckline V-back sheath wedding dress
by Rebecca Ingram
Marty
Marty daring pearl-accented illusion bodice sweetheart neckline A-line wedding dress
by Rebecca Ingram
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Miley
Miley flattering off-the-shoulder sequined lace accents fit-and-flare wedding dress
by Rebecca Ingram
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Nora
Nora whimsical 3-D lace illusion plunge neckline side slit A-line wedding dress
by Rebecca Ingram
Pearline
Pearline delicate plunging square neckline illusion bodice fit-and-flare wedding dress
by Rebecca Ingram
Shay
Shay enduring bateau neckline cap-sleeves A-line wedding dress
by Rebecca Ingram
Susan
Susan dramatic sweetheart neckline illusion bodice ballgown wedding dress
by Rebecca Ingram
Terry
Terry bold mock two-piece side slit beaded bodice sheath wedding dress
by Rebecca Ingram
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Valarie
Valarie romantic plunging V-neck side slit sparkle lace A-line wedding dress
by Rebecca Ingram
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Zorina
Zorina stunning peekaboo lace trim side slit Mikado ballgown wedding dress
by Rebecca Ingram
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Adair
Adair classic strapless satin dropped waist ballgown wedding dress with soft scoop neckline
by Sottero and Midgley
Akari
Akari whimsical sweetheart neckline fit-and-flare wedding dress with 3-D flower accents
by Sottero and Midgley
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Alvarez
Alvarez romantic organza ballgown wedding dress with plunging V-neckline and floral lace accents
by Sottero and Midgley

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The What and Why of Wedding Dress Colorways