Protecting Biodiversity
Maggie Sottero is supporting efforts to back healthy ecosystems globally and near our Scope 1 facilities, from our partnership with One Tree Planted to our volunteer work with regional conservation groups like International Bird Rescue.
In partnership with One Tree Planted, we're planting a tree in honor of every Maggie bride, with per-gown donations directed to regional projects around the world.
Our first project was in Costa Rica (known as a crown jewel of biodiversity) to support recovery of endangered tree species and creation of an elevational corridor to help species (like sloths, birds, frogs and spider monkeys) to migrate and survive into future climates.
We've also donated trees for planting in Maggie's birthplace, Australia (another of the world's high-biodiversity treasures) providing habitat for the iconic Australian Koala. A vulnerable, threatened species in general, the koalas in New South Wales are especially vulnerable after recent devastating fires and drought. Read More
We offer paid time for staff to volunteer in communities and habitats near our Scope 1 facilities.
Nine in-the-field conservation projects completed as of 2024.
In the U.S., we are partnering with International Bird Rescue as corporate pilot sponsor for their new Conservation Action Program. Our volunteers successfully cleaned up over 240 pounds of litter to protect the biodiversity of the Great Salt Lake.
In the U.K., our team is helping to conserve wildlife habitat with clean-up projects at Eastham Country Park near our Birkenhead office.
Offsetting our business flights with Cool Effect. In 2023 we supported The Dirt on Dirt: This project focuses on converting US farmland to sustainable agriculture practices such as adding cover crops and implementing no-till which removes and stores carbon in one of our largest carbon sinks, our land.
Reimagining our photoshoots to include a focus on protecting biodiversity, highlighting vital ecosystems, donating photography assets and volunteering with local groups like CIRENAS Turtle Refuge in Costa Rica. Our team partnered with CIRENAS to plant White Almond Trees in support of regeneration of biological corridors and beach ecosystems.